Invercargill, New Zealand (021) 069 8544 email@matthancock.me linkedin.com/in/matthancocknz

Professional Summary

Operations, technology and digital support professional with more than 20 years' experience helping organisations improve their technology, digital presence and business operations.

I help organisations combine technology, operations and digital marketing to deliver reliable, measurable and sustainable outcomes.

How I Help

Websites & Digital Presence

Helping organisations establish and maintain secure, dependable websites.

Examples

  • WordPress websites
  • Hosting & domains
  • Website migrations
  • Security & backups
30+ websites delivered

Digital Growth

Using analytics and digital marketing to improve visibility, engagement and commercial performance.

Examples

  • Meta advertising
  • Analytics & reporting
  • Conversion optimisation
  • Campaign management
NZ$240K+ annual revenue generated

Business Systems & Governance

Supporting organisations through technology, governance and practical operational improvements.

Examples

  • Xero implementation
  • Governance support
  • Business reporting
  • Process improvement
10 years governance & financial administration

Professional Experience

happyplankton 2006–Present
Founder & Web Technology Consultant
  • Built a portfolio of more than 30 websites since 2006 and currently maintain 25+ active websites with hosting, security updates and backups
  • Designed, built and maintained WordPress websites, managing hosting, domains, DNS, SSL, backups and migrations
Kirker Health June 2018–July 2026
Technology & Digital Support

Managed digital platforms, websites and paid social campaigns supporting business growth.

  • Halved cost per purchase and reduced cost-per-click by ~65% while doubling click-through rate
  • Scaled to nine concurrent campaigns, contributing to 3,400+ tracked purchases
Tay Street Baptist Church 2015–Present
Clerk & Trustee (2023–Present); Treasurer (2015–2023)
  • Implemented and managed the church's Xero accounting system end-to-end, including banking, reconciliations, budgeting and reporting
  • Support governance, compliance, meeting minutes and strategic decision-making

Education

Southland Business Chamber - Southland Leadership Academy 2025
NZIE Digital Marketing School - Cert. Social Media Marketing Strategy 2024
Aspire2 International - NZ Certificate in Business (L3) 2020
Southern Institute of Technology - Bachelor of Digital Media 2003–2005